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Horizontal Analysis: Definition, Formula & Examples

what is horizontal analysis

Calculating this involves subtracting the base period’s value from the comparison period‘s value, dividing the result by the base period’s value, then multiplying by 100. But horizontal analysis reveals that this spike is an outlier, significantly higher than previous years. By spotting anomalies early, businesses can address them promptly, preventing potential crises. Remember, interpreting horizontal analysis results requires a holistic approach.

what is horizontal analysis

From 2021 to 2020, we’ll take the comparison year (2021) and subtract the corresponding amount recorded in the base year (2020). In order to express the decimal amount in percentage form, the final step is to multiply the result by 100. The findings of common size analysis as compiled in the preliminary stages of due diligence are critical. Looking to streamline your business financial modeling process with a prebuilt customizable template? Say goodbye to the hassle of building a financial model from scratch and get started right away with one of our premium templates. Insert a column to the right of ‘2022’ and click on the cell corresponding to the first line item.

  • Analyzing a company’s financial statements investors and comparing company performance with other companies in the same industry helps analysts to make informed decisions about whether or not to invest in the company.
  • Depending on the metrics you want to focus on, you will need different financial statements, like balance sheets, income statements, or cash-flow statements.
  • The horizontal analysis evaluates trends Year over Year (YoY) or Quarter over Quarter (QoQ).
  • An increase in assets might indicate growth and expansion, while a rise in liabilities could signal potential financial stress or increased borrowing.

Calculating horizontal analysis involves a systematic approach to comparing financial data across different periods. The process begins with selecting the financial statements to be analyzed, typically the income statement and balance sheet. These documents provide a comprehensive view of a company’s financial activities and position, making them ideal for horizontal analysis. Once the relevant financial statements are chosen, the next step is to identify the specific line items to be compared.

Such analysis provides valuable insights into why any of these line items rose or fell sharply or markedly in year 2, compared to year 1. For example, net income could fall sharply in year 2, despite a rise in sales, due to a marked rise in the cost of goods sold, marketing expenses, administrative expenses, and/or depreciation expenses. Suppose we’re tasked with performing a horizontal analysis on a company’s financial performance from fiscal years ending in 2020 to 2021.

  • Despite its limitations, it remains an essential technique in comprehensive financial analysis.
  • In this GKSR example above, we can identify the YoY growth rate using a horizontal income statement analysis.
  • Conversely, a negative change in these areas could signal a decline in performance.
  • Its use expanded over the following decades as more companies adopted annual financial reporting and analysts needed tools to compare statements.
  • By comparing the current year’s financial data to that of the base year, you gain insights into changes and trends.
  • By selecting a beginning period with particularly inferior performance, analysts can sometimes create the impression that the business is doing better than it is.

Comparing financial statements over time is a vital tool for analyzing a company’s performance, identifying trends, and making informed decisions. It provides valuable insights into the financial health of the business, enabling stakeholders to assess profitability, liquidity, efficiency, and overall financial stability. From an investor’s perspective, comparing financial statements over time helps in assessing the company’s profitability, liquidity, and overall financial stability.

Inflation and Accounting Policy Changes

what is horizontal analysis

It is important to view these trends within the broader context of industry performance and economic conditions. An increase in a company’s accounts receivable might be normal during a period of rapid sales growth across the industry, but concerning if the industry is contracting. Analyzing results in isolation can lead to misinterpretations, so considering external factors provides a more complete picture of the company’s financial trajectory.

Compound Annual Growth Rate (CAGR)

Imagine you’re analyzing Company DEF’s financial data for 2022 and 2023, and you want what is horizontal analysis to use rolling averages, regression analysis, and industry benchmarking to gain deeper insights. To illustrate the application of horizontal analysis on balance sheets, let’s examine a hypothetical example of Company ABC’s balance sheets for 2022 and 2023. Percentage changes are a crucial part of horizontal analysis as they reveal the relative magnitude of changes between the base year and the current year. These changes are expressed as percentages, making it easier to assess the significance of the differences.

Violeta, a hygiene products company, used FP&A software to automate its financial analysis. With real-time dashboards, they could track costs instantly and make better decisions. Use vertical analysis to see how your costs and revenue break down in a single period or compare them to competitors. For companies with strong seasonality effects, like FMCG or tourism, horizontal analysis is very useful for comparing peak and off-peak performance. For example, a hotel chain could focus at summer sales to better plan staffing and inventory.

This information can help you identify whether or not your company is becoming more or less profitable over time. Horizontal analysis is one of the most fundamental financial analyses that you can perform. It allows you to compare different data sets over a specific period to identify trends and patterns. A retail chain shows total revenue growth of 15% year-over-year, which looks impressive until horizontal analysis reveals that same-store sales (revenue from existing locations) actually declined 3%.

A company’s growth and financial situation in relation to competitors are displayed via horizontal analysis. Another advantage is that horizontal analysis emphasises outliers and unusual fluctuations. The percentages are particularly noticeable when an account experiences an abrupt up or down Swing. This enables managers to investigate the variances and ascertain their causes, whether they are positive or negative.

For example, if a company’s revenue growth is lagging behind industry averages, it might indicate a need for strategic changes. Similarly, if a company’s operating expenses are higher than those of its competitors, it might highlight areas where efficiency improvements are needed. This comparative approach helps companies stay competitive and align their strategies with industry best practices. This is because vertical analysis expresses each line in the financial statements as a percentage of a base value, like sales. Using this example, vertical analysis takes the income statement and expresses every line item as a percentage of sales, whereas horizontal analysis is concerned with the percentage change in total sales over a period.

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